CITY COVER TAXIS
MOVING URBAN DISPLAYS
CITY COVER TAXIS
6 GOOD REASONS
TO CHOOSE OUR TAXI ADVERTISING NETWORK
1.HIGH VISIBILITY AND REACH
Taxis move throughout urban areas and are constantly visible to a large audience. They travel in busy city streets, residential areas, and tourist hotspots, offering continuous exposure to pedestrians, drivers, and passengers.
2.TARGETED LOCAL MARKETING
Taxi advertising is effective for targeting specific geographic areas. Ads can focus on high-traffic locations such as business districts, airports, and shopping areas, reaching a relevant and local audience.
3.MOBILE AND DYNAMIC MESSAGES
Since taxis are always on the move, the ads travel with them, delivering your message to various neighborhoods and demographic groups. This dynamic form of advertising ensures constant brand exposure across different parts of a city.
4.COST-EFFECTIVE
Compared to other forms of outdoor advertising like billboards or digital ads, taxi advertising offers a cost-efficient option with a wide reach. It’s flexible in terms of budget and duration, allowing businesses to scale their campaigns easily.
5.RESPONSIVENESS AND FLEXIBILITY
Our team will manage your campaigns from start to finish: printing the visuals, applying and removing the stickers, photo coverage, with efficiency.
6.QUALITY AND FINISH
The vehicles selected provide the perfect setting for your message. The choice of printing and the precision of our installers magnify the visual content.
TAXIS MARKETS
Hold-On Productions offers a network of taxis/VTCs available throughout France & international.
Advertisers and media agencies have access to a range of taxi advertising packages, allowing to target specific cities or regions, as well as complete national campaigns.
TAXI – KEY FIGURES
90%
of urban dwellers notice
advertising on a VTC/Taxi/h4
3500 kms
travelled per month
per taxi/VTC on average
86%
Recall rate of an advertisement
on a txi/VTC display
+220h
In traffic per month
per taxi/VTC
SERVICES
CAMPAIGN PLANNING
Our industry experts can help you determine the number of taxis needed for your campaign, the ideal areas and cities to target, and provide guidance to help your ad stand out from the crowd.
GRAPHIC STUDIO
The success of a campaign on our vehicles also depends on the quality of the visual and its impact on the target audience. Our graphics studio team can help you create your cab campaign, with simple messages and a graphic environment adapted to your brand’s image.
PUBLIC RELATIONS
Taxis are a diverse medium that lends itself to the growing opportunities offered by public relations. The possibilities are endless when it comes to advertising taxis, whether it’s driving celebrities, taking part in branded events or even parking in city centres and handing out free samples!
